Lord of the Rings Deal
Lord of the Rings Deal
LOTR

CREDIT: THE SAUL ZAENTZ COMPANY

EXCELLENCE
"One Deal to rule them all"
Thomas Dey

INTEGRITY

EXCELLENCE

INSIGHT

Syco
EXCELLENCE
"ACF's certainly got talent"
Ian Rosenblatt OBE

CREDIT: SYCO ENTERTAINMENT

INTEGRITY

EXCELLENCE

INSIGHT

Bear Grylls
INTEGRITY
“You only get one chance
at life and you have to
grab it boldly”
Bear Grylls

CREDIT: BEAR GRYLLS VENTURES

INTEGRITY

EXCELLENCE

INSIGHT

Paddington
INSIGHT
“Success doesn't come
to you, you go to it.”
Marva Collins

CREDIT: PADDINGTON AND COMPANY

INTEGRITY

EXCELLENCE

INSIGHT

Shamrock Capital - Boardwalk Pictures credit
INSIGHT
“Stay true to yourself, never let
what somebody says distract
you from your goals.”
Michelle Obama

CREDIT: BOARDWALK PICTURES

INTEGRITY

EXCELLENCE

INSIGHT

Pilgrim

CREDIT: PILGRIM STUDIOS

INSIGHT
“Success comes to
those who act!”
Henry David Thoreau

INTEGRITY

EXCELLENCE

INSIGHT

Leftfield
INSIGHT
“The key to success is to
focus on goals not obstacles”
Unknown

CREDIT: LEFTFIELD ENTERTAINMENT

INTEGRITY

EXCELLENCE

INSIGHT

Plimsoll Productions

CREDIT: PLIMSOLL PRODUCTIONS

INSIGHT
“Success is not final,
failure is not fatal:
it is the courage to
continue that counts.”
Winston Churchill

INTEGRITY

EXCELLENCE

INSIGHT

Love Productions

CREDIT: LOVE PRODUCTIONS

INTEGRITY
“ When something
is important enough,
you do it even if the odds
are not in your favour”
Elon Musk

INTEGRITY

EXCELLENCE

INSIGHT

Top Gear
EXCELLENCE
“Success comes to
those who act”
Henry David Thoreau

CREDIT: TOP GEAR

INTEGRITY

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ACF advised Greenbird Media on the sale of a majority stake to Keshet International

You're Back in the Room (Tuesday's Child)

ACF Investment Bank is pleased to announce that it has advised Greenbird Media on the sale of a majority stake to Keshet International.

ACF is the leading investment bank in the media and entertainment space. With offices in the UK and USA, we have advised on more than 90 transactions in the Media and Entertainment sector with a combined transaction value of over $5 billion.


Greenbird Media is one of the UK’s largest independent producers of owned and internationally distributed television content with over 450 hours of content produced across its network of investee TV producers.

The group’s hit shows include: You’re Back in the Room (Tuesday’s Child) – sold in 10+ territories and optioned in a further 13 territories worldwide, Bad Habits, Holy Orders (Crackit Productions), Just Tattoo of Us (Gobstopper TV) and Asian Provocateur (Rumpus Media).

Greenbird Media was founded in 2012 (with funding from BBC Worldwide) by widely experienced and respected television executives, Jamie Munro and Stuart Mullin. The company’s business strategy is to invest in exciting new indies and help them flourish by providing commercial and strategic support from their wealth of experience.

Greenbird has invested in 13 producers over the last 5 years, with a focus across the non-scripted sector, and now, generates in excess of £30m revenues in total.

BBC Worldwide, which invested in Greenbird in 2012, is realising its investment as part of the transaction.

As well as acquiring a majority equity stake in Greenbird, Keshet International has also signed 5-year distribution deals with all of the producers in the network.


Keshet International is a leading global content and media producer and distributor. It is part of the Keshet Media Group which also owns Keshet 12, Israel’s leading commercial broadcaster for 25 years.

KI is headed by CEO Alon Shtruzman and its portfolio includes the company’s local production and distribution subsidiaries: Keshet UK, Keshet Studios in the US, Tresor Produktions in Germany, Keshet Asia, Keshet MX in Mexico, Keshet India as well as Keshet Digital Studios, Keshet Films and the global distribution arm.

KI’s catalogue represents the entire range of programming genres including drama, comedy, entertainment, factual and kids.  KI offers original content developed within its network of companies as well as curated third party IP.

Catalogue highlights include hit drama Prisoners of War, upon which the prime time Emmy® winner Homeland was based; gripping espionage thriller False Flag; high octane game show BOOM!; successful talent shows Rising Star and Master Class and international Emmy® Award-winning ‘buddy comedy’ Traffic Light.


Programming

You're Back In The Room
You're Back in the Room (Tuesday's Child)
Just Tattoo of Us
Just Tattoo of Us (Gobstopper TV)
Bad Habits, Holy Orders (Crackit Productions)
Bad Habits, Holy Orders (Crackit Productions)
Asian Provocateur (Rumpus Media)
Asian Provocateur (Rumpus Media)

About Greenbird

Founded by Jamie Munro and Stuart Mullin in 2012, Greenbird Media is a hugely successful production company incubator, investor and business accelerator specialising in entertainment, factual entertainment and factual producers.

Created to help production companies achieve their full potential, Greenbird Media has built a portfolio of 13 independent productions leaving creative talent to concentrate on programme production while the Greenbird Media team focuses on the commercial development of each business.

With more than 30 years’ experience in television production, Jamie Munro and Stuart Mullin provide producers with access to innovative funding models, offer expertise in the commercial exploitation of intellectual property and licensing deals; give strategic and operational support and provide back-office administration systems including business affairs, IT, accounting and HR.


Jamie Munro
Jamie Munro
Stuart Mullin
Stuart Mullin

“We’ve worked closely with Tom at ACF on this deal, his guidance and negotiating advice was invaluable. Stuart and I have developed Greenbird Media over the last five years and are very proud to have helped the production companies grow. ACF helped us reflect the extent of our collective worth and helped us navigate through the contract process.”

Jamie Munro, Joint Managing Director, Greenbird Media

“As a result of ACF’s involvement, we have secured a mutually attractive deal with Keshet International that represents a great opportunity for both businesses going forward. We have found a partner with the same values, aspirations, and determination to succeed in an increasingly dynamic and competitive market.”

Stuart Mullin, Joint Managing Director, Greenbird Media

“We are very pleased to have advised Stuart, Jamie and BBC Worldwide on this very interesting and complex transaction. In Keshet International, Greenbird has secured an entrepreneurial, commercially-driven, international distributor and producer to maximise the value of the new compelling content being generated by the successful production companies Greenbird has invested in. We very much look forward to seeing the partnership flourish.”

ACF Investment Bank


5/5

What People Are Saying

“Since this was our first time working with an investment bank and raising capital for any of our businesses, I wasn’t sure what to expect. ACF has a great reputation and came highly recommended from several people that I hold in high regard. Overall, the experience working with Richard, Milos and Thomas was pure joy. They were the perfect partner for us, as they educated us as we were working through the process, they challenged us to think bigger about the scope and scale of our business, and they aggressively represented our business in the marketplace bringing multiple opportunities to us in a very challenging economic time. The partnership and guidance they provided was essential and they were extremely easy to work with. I only hope this is the first of many deals that we are able to execute together.”

Shawn Gee
Two One Five Entertainment

"ACF’s certainly got talent. Their team, led by the ever-tenacious Thomas Dey, delivered on their promises and introduced the perfect partners to achieve our goals."

Ian Rosenblatt OBE, Director
Syco Entertainment

"Given the complexities and importance of the rights at stake in our transaction, we interviewed several investment bank candidates at length before retaining ACF to guide our process.  We could not have chosen better!  ACF personnel were dedicated, creative, practical, responsive and deeply knowledgeable about the intricacies of the sales process. Over the months involved, Thomas, Richard, Tatiana and the rest of the ACF staff met with and worked skillfully and credibly with scores of potential buyers and with our own employees leading ultimately to a high value and very fair outcome benefitting both our company and the buyer. They have our deep respect and gratitude for a job so well accomplished"

Marty Glick, COO
The Saul Zaentz Company

“At this stage of 72’s development, there are great advantages and opportunities of joining forces with Fremantle. Their extensive international infrastructure and expertise will provide 72 Films with the platform to have our work seen across the world. We know and like their excellent team. And they offer us not only fantastic support but complete creative freedom so we can continue to work in the same way.

It’s been a real pleasure working with Thomas Dey and the whole team at ACF. They are brilliant at what they do. And alongside Matisse it’s been an incredible team behind this deal.”

Mark Raphael, David Glover, Founders and Chief Executive Officers
72 Films

“This exciting new deal between Broke and Bones and Netflix marks an exciting period of content creation, demonstrating the strong relationship between market leading creatives and the streaming platforms. ACF brokered the deal using our strong track record, experience and access in the UK and USA scripted markets. Premium content continues to lead the market with strong deals that ACF have closed including advising Mammoth Screen on sale to ITV, Neal Street to All3Media, Left Bank Pictures to Sony, Thinkfactory to ITV, Paddington Bear to Studio Canal, New Pictures to All3Media, and Carnival Pictures to NBC Universal.”

Thomas Dey, CEO
ACF Investment Bank

"It has been an incredible journey for Delbert and I to get to the stage where we can build out our adventure shows under our own Studio. We stand on the shoulders of many giants, the ACF team have been incredible guides through the process - at its heart this is about building the ultimate home of adventure programming worldwide."

Bear Grylls & Delbert Shoopman
The Natural Studios

"Critical Content has been a leading player in the unscripted space for the last decade, led by a first class team. Media continues to dominate the deal landscape, with content leading the pack. What a great start to 2022! Congratulations to the whole team."

Thomas Dey, CEO
ACF Investment Bank

"Boardwalk Pictures are one of the preeminent producers of premium content and this partnership with Shamrock secures Boardwalks positioning as a leading player in this market. Shamrock’s deep understanding and experience in the content space makes them great partners for Andrew and the team at Boardwalk. I look forward to seeing the growth and future success of this partnership."

RIchard Gray, Managing Director
ACF Investment Bank